05 Dec What is a radiance plan and what is it made up of?
When starting a new adventure, whether it’s a trip abroad, a new business or a new project, product, service, it’s best to have a plan. It’s the same thing in the context of sharing or shining online: it’s better to have a radiance plan!
This plan is not to control the future, since that is impossible, but rather to guide our steps along the way and to more easily navigate through the unknown. It brings coherence to the diffusion activities and facilitates teamwork by allowing a clearer sharing of the project vision. It is therefore a fluid tool that provides clear guidelines, much like a compass: we don’t always know exactly which way we’re going to go, but we can clearly know where North, South, East and West are located. This clarity then brings fluidity and lightness to the diffusion activities.
In concrete terms, the radiance plan assists us to clarify the essence and elements of our diffusion project. It is also a precious ally when it comes to making choices in the middle of the action, creating content, launching new products and services, and managing communities on social media.
When our plan is clear, fluid and light it:
- eliminates confusion (for you and your customers);
- favours inspirations (it’s abundance!);
- makes it easy and vibrant to create content;
- propels your radiance and visibility.
In short, with a radiance plan, you don’t have to worry or struggle, you simply have a lot of fun and you can welcome expansion at full speed!
WHAT IS A RADIANCE PLAN MADE UP OF?
Just as each project is unique, so is each radiance plan.
That being said, the following are the general questions that the radiance plan allows to clarify:
- What is the purpose and/or the essence of the radiance project, the positioning and/or the main message?
- What are the short, medium and long term visions for this project?
- What is the offer and/or the invitation that will be shared through this radiance project?
- To whom are we sharing this offer and/or this invitation? Who are they and what are they experiencing?
- What are the external contexts with which we will have to co-create throughout this radiance project?
- What are, at this moment, the appropriate channels, platforms and/or tools for the highest potentiel of radiance?
- What types of content (topics, formats, etc.) will be shared through these channels for the highest potential of radiance? How will we create and share these contents?
- And much more!
HOW TO CREATE A CLEAR, FLUID AND LIGHT RADIANCE PLAN?
OTHER RESOURCES AVAILABLE TO ASSIST YOU WITH YOUR RADIANCE PLAN
I Choose to Be a Lighthouse
A one-year (12-month) membership that gives you access to theCycle of Radiantly Shining Online’sonline program; a simple, universal and timeless tool to create a powerful radiance plan. This membership includes 9 modules, over 10 hours of video, workbooks, practical tools, monthly group meetings (Q&A) on Zoom with Marie-Ève, and more!
We offer private or semi-private consultation sessions, via videoconference, during which you can ask Marie-Ève Lord ALL your questions regarding your radiance plan.
We also offer direct, private and/or semi-private assistance via monthly mentoring packages. This private mentoring allows you to receive assistance in executing your radiance activities throughout the month. Mentoring also includes private consultation sessions.
SOCIAL MEDIA AND COMMUNITY MANAGEMENT SERVICE
If you would like to outsource your online communication activities (including the creation of your radiance plan, content creation and social media management, etc.), we can also offer you a customized annual package.